MARIE-LAURE PLV, a representative of French high-end craftsmanship, is one of the leading companies in the premium point-of-sale advertising (PLV) segment for cosmetics brands. The teams design, develop, and produce high-quality merchandising projects for luxury players. Recently, the company has accelerated its growth through the acquisition of three fitting-out companies, thereby enhancing its capabilities to better serve its clients.
Through its 6 French production sites, the company employs around 500 people, with teams mastering a wide range of solutions and materials (metal, plastic, cardboard...) to meet the constantly evolving needs of its clients, driven notably by increasing societal and environmental responsibilities.
HIVEST CAPITAL PARTNERS, Marie-Laure TRAUX-BINSSE, and the company's management team aim to strengthen the group's organizational structure, consolidating its position in its historical markets while enabling international expansion and integration further downstream in the value chain.