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The shareholders of the SEQUOIA GROUP finalise the sale of all their shares to KONICA MINOLTA in a transaction orchestrated by ADVISO PARTNERS
03/2019

On 31 January 2019, the SEQUOIA and KONICA MINOLTA groups signed a conditional sale protocol.

Created in Metz by Jean-Michel GUYOT in 2006, the SEQUOÏA group specialises in the distribution and maintenance of printing equipment for SMEs, independent professions and local authorities. Led by its founder, the group, which has expanded through multiple acquisitions, and has become an undisputed leader in the Grand Est region and on Reunion Island. Today, it employs nearly 180 people and generates around €50 million in revenue.

Steered by ADVISO PARTNERS, the transaction consisted of the purchase of 100% of the share capital of the group's companies: SEQUOÏA LOGISTIQUE, EST MULTICOPIE, DYCTAL BUREAUTIQUE, GLOBAL BUREAUTIQUE, A4A3 BUREAUTIQUE, REPRO BUREAU and ALLIANCE BUREAUTIQUE.

At the end of this competitive process, it was the KONICA MINOLTA BUSINESS SOLUTIONS FRANCE project, the KONICA MINOLTA branch dedicated to IT solutions, document management and production printing, that drew the attention of the shareholders. Following the agreement signed at the end of January, the takeover of the SEQUOÏA group has now been finalised.

"This merger has the advantage of bringing together a very efficient and well-established network of distributors locally with the power of the KONICA MINOLTA group, said Jean-Claude CORNILLET, President of KONICA MINOLTA BUSINESS SOLUTIONS FRANCE. Our expertise will enable us to respond more generally to the expectations of today's customers with a broader offering."

With this transaction, KONICA MINOLTA wishes to consolidate in the strategic Grand Est region and on Reunion Island. Via SEQUOÏA, the manufacturer also plans to deploy its IT services offers as well as the Workplace Hub, its new service platform that supports